Design to Sell or Sell to Design

Yesterday we attended a very interesting round table at the headquarters of Casa Decor 2015, on the street of La Palma, 10. It’s debate about the good health of the Spanish design and the internationalization of the same, organized by GM projects.

Between the rapporteur, the High Commissioner of the Mark Spain, Carlos Espinosa de los Monteros, the representative of NETWORK, John Mellen, the designer Agatha Ruiz de la Prada, the business of the furniture sector Isabel Avendaño and the Director-General of trade, Carmen blue.

We could also see to the Mayor of Arganda, one of the Spanish towns with most experience in the manufacture of furniture, different journalists of the sector and a number of designers, manufacturers, and design students.

Design to Sell or Sell to Design 1

From your experience, Agatha Ruiz de la Prada He said the difficulties of opening itself to foreign and as funding is the key that opens all doors. Determination, talent and good luck they are fundamental. The magic formula to go everywhere by exhausting to be you carried, in his case, to learn about other cultures, other countries and very different realities, outside of the usual circuit but who have enriched his career.

John Mellen spoke about network, the Meeting of exporters in wall clock design, with headquarters in sciencedict.com, brings together a number of Spanish brands such as Gastón y Daniela, Lladro, GM projects, Santa & Cole, Andreu World, Cosentino… and up to 46 brands that are promoted through the partnership, giving importance to these associations in which the SMEs can develop much more than if going individually.

On the other hand, Carmen blue He did hicapie in subsidies the Government gives to these companies, for example the Suppression of open licenses and other measures so that the craftsmen and the maintenance of the trades as forging it, wood carving, leather etc embossment get the crisis.

Design to Sell or Sell to Design 2

As sad news, announced the closure of the only store that remains open in Spain of store Vinçon, some of the historical bastions of design in Spain has submitted a record of employment regulation for the whole of the staff, consisting of 48 workers, according to the newspaper La Vanguardia reported yesterday.

The High Commissioner of the Spain brand, said that Spanish design had fallen asleep on its laurels of the 80/90, which were world leader and called on designers, manufacturers and entrepreneurs from the sector to follow the example of companies such as Inditex open to the world.

Isabel Avendaño, entrepreneur and CEO of GM projects talked about creativity that exist in Spain, the need of promoting young designers and he insisted that the union is strength and this year at Il Salone in Milan had more Spanish companies, that had nothing to envy to the rest of Europe.

Design to Sell or Sell to Design 3

Finally, a pleasant table, which would have lasted until six o’clock, if Cuca Guixeras, the Agency of the same name, we had not insisted to continue the talk more comfortable in The roof of House Decor with a welcome aperitif.

Gallery

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